User-generated content allows your customers to speak for your brand: Through methods like positive reviews and social posts, your customer base is proving your authenticity and fostering trust between new customers and your business.
In fact, according to one survey, 90% of consumers agree that authenticity is a crucial factor when trying to decide what brands to buy from. Listed below are 10 resources that will help you gather and manage user-generated content for your business.
For customer reviews: Yotpo
Yotpo’s focus is on helping businesses build an engaged and loyal following of customers. When it started in 2011, the company focused on helping businesses collect customer reviews before expanding into user-generated content.
Yotpo makes it easy to manage and track customer reviews,